Get ready for APEC!
When I met Onsemi’s CEO, Hassane El Khoury, at the end of last year we had a very interesting discussion, but some of his words are still echoing in my ears: “Power is becoming the next frontier,” he said mainly thinking about industrial, automotive and AI server applications, while pointing out that every application requires power. “Power is becoming a scarce resource, which means that power efficiency becomes a very important thing for customers to look at.”
From my point of view this aspect of power as a scarce resource will probably be one of the core messages (if not the core message) we will take away from APEC 2025 in Atlanta/Georgia (USA). The fact that we are celebrating the 40th anniversary of APEC in Atlanta provides an excellent opportunity to look at the past, and the very first APEC 2025 plenary presentatio...
Get ready for APEC!
When I met Onsemi’s CEO, Hassane El Khoury, at the end of last year we had a very interesting discussion, but some of his words are still echoing in my ears: “Power is becoming the next frontier,” he said mainly thinking about industrial, automotive and AI server applications, while pointing out that every application requires power. “Power is becoming a scarce resource, which means that power efficiency becomes a very important thing for customers to look at.”
From my point of view this aspect of power as a scarce resource will probably be one of the core messages (if not the core message) we will take away from APEC 2025 in Atlanta/Georgia (USA). The fact that we are celebrating the 40th anniversary of APEC in Atlanta provides an excellent opportunity to look at the past, and the very first APEC 2025 plenary presentation, given by John G. Kassakian, also has this same focus. However, John G. Kassakian, who was the General Chair of the 1st and 2nd APEC events in 1986 and 1987, ends his abstract for this presentation with the following words: “We then consider what developments, and their implications, we might reasonably expect to see within the next decade, and what advances in technology and applications are not yet envisioned but hold promise for the future.” I think this is exactly the way to think and go: Consider the past and learn from it, but actively shape the future. So, you can be assured that I will be sitting in the auditorium listening to this session.
Unfortunately, it will not be possible for Bodo’s service to all places in the world. It is the only magazine that spreads technical information on power electronics globally. We have EETech as a partner serving our clients in North America. If you speak the language, or just want to have a look, don’t miss our Chinese version at bodospowerchina.com. An archive, of every issue of the magazine, is available for free at our website bodospower.com.
My green tip of the month:
It sounds extremely simple but is difficult at the same time: Conserve power, because power is a scarce resource! Think about how you can “sell” the often higher cost of a more energy-efficient solution to your marketing people so that they promote this feature to the final customers. The total cost of power over lifetime is an aspect that every financial expert can calculate, and this economical aspect is totally free of any “green” ideology.
Kind regards,
Alfred